The conceptual framework of the Malee solution is aligned with key global frameworks. It includes 5 key development aspects and 40 educational outputs to be achieved by the children when they interact with the products. Several behavioral indicators that reflect the children’s knowledge/skill levels are also incorported into the game.
Appreciating the savings attitude
Donating and responsibility towards others
Diversifying sources of income
Planning for purchasing and identifying the implications of financial decisions
Prioritizing wants and needs
Appreciating the savings attitude
Donating and responsibility towards others
Diversifying sources of income
Planning for purchasing and identifying the implications of financial decisions
Prioritizing wants and needs
Measurement of results
As the children go through the game’s 15 stations, they are exposed to many situations that require interaction and decision-making. We analyze these behaviors and interactions to provide behavioral data collected in a recreational context, which allows children to respond freely and without pressure.
Not just a game!
Once the children finish the 20-minute game, we extract reliable qualitative data and issue a report on the child’s knowledge/skill levels in the five development aspects.
Through several interactive products and events, such as the Malee League, the Malee board game, and awareness videos, our solutions support children’s learning journeys and match their knowledge/skills levels shown in the game.
Using evidence-based practices, we provide society and decision-makers with lessons learned to help enhance the long-term success of our children and economy, through our team’s periodic reports to stakeholders as well as reports from global entities on Malee’s impact.
Malee Products
Malee: Video Game
Simulates real-life situations to develop the child’s financial skills. Available in all digital stores.
Money Champions: Cartoon Series
A fun and simple 10-episode cartoon series about the experiences of Muhannad and Maha as they handle various financial transactions.
Malee League
An exciting and competitive twist on the Malee video game between an unlimited number of children.
Malee Board Game
Offers an exciting and enjoyable experience that enhances money management skills.
Malee Story Collection
A series of ten illustrated stories, as well as instructor and parent guides.
Learning Spaces and Journey
A learning experience in a fun interactive atmosphere that simulates real-life situations.
Malee Video Series
Ten videos for parents, the children’s first role model in financial behavior.
"Savings" Workshops
A practical workshop to introduce children to the best saving mechanisms.