The conceptual framework of the Malee solution is aligned with key global frameworks. It includes 5 key development aspects and 40 educational outputs to be achieved by the children when they interact with the products. Several behavioral indicators that reflect the children’s knowledge/skill levels are also incorported into the game.

Appreciating the savings attitude

Donating and responsibility towards others

Diversifying sources of income

Planning for purchasing and identifying the implications of financial decisions

Prioritizing wants and needs

Appreciating the savings attitude

Donating and responsibility towards others

Diversifying sources of income

Planning for purchasing and identifying the implications of financial decisions

Prioritizing wants and needs

Measurement of results

As the children go through the game’s 15 stations, they are exposed to many situations that require interaction and decision-making. We analyze these behaviors and interactions to provide behavioral data collected in a recreational context, which allows children to respond freely and without pressure.

Not just a game!

Once the children finish the 20-minute game, we extract reliable qualitative data and issue a report on the child’s knowledge/skill levels in the five development aspects.

Increasing financial literacy

Through several interactive products and events, such as the Malee League, the Malee board game, and awareness videos, our solutions support children’s learning journeys and match their knowledge/skills levels shown in the game.

We strive to maximize impact!

Using evidence-based practices, we provide society and decision-makers with lessons learned to help enhance the long-term success of our children and economy, through our team’s periodic reports to stakeholders as well as reports from global entities on Malee’s impact.

Malee Products

Malee: Video Game

Simulates real-life situations to develop the child’s financial skills. Available in all digital stores.

Money Champions: Cartoon Series

A fun and simple 10-episode cartoon series about the experiences of Muhannad and Maha as they handle various financial transactions.

Malee League

An exciting and competitive twist on the Malee video game between an unlimited number of children.

Malee Board Game

Offers an exciting and enjoyable experience that enhances money management skills.

Malee Story Collection

A series of ten illustrated stories, as well as instructor and parent guides.

Learning Spaces and Journey

A learning experience in a fun interactive atmosphere that simulates real-life situations.

Malee Video Series

Ten videos for parents, the children’s first role model in financial behavior.

"Savings" Workshops

A practical workshop to introduce children to the best saving mechanisms.

Malee News

Trusted

"Malee is a first-of-its-kind gamified solution for measuring children's financial literacy."

Global Financial Literacy Excellence Center (GFLEC)

Interested in Malee solutions?

Book an introductory meeting with our team now