We believe that education is essential for societal progress. And by developing our educational solutions, we contribute to the national development, societal growth, and achieving the objectives of Saudi Arabia’s Vision 2030.
Providing high quality data on children's competencies collected in fun contexts, allowing children to respond freely and without pressure.
We expand our solutions after testing them using evidence-based practices.
To better understand children, we are innovating game-based measurement tools that enable children to interact with them naturally. Our goal is to provide high quality data on children’s competencies that can be utilized by decision makers.
We invest in data as we strive to provide children with enjoyable experience.
We develop educational solutions using the latest technology and following the best scientific practices and methods.
We test our solutions in our UX/UI lab using an eye movement tracker and a heart rate measurement device, strengthening our role as an experimental environment for bold and innovative educational solutions.
Once we evaluate the effectiveness of our educational solutions using evidence-based practices, we present the lessons learned to society and decision makers to expand on them, which will enhance the success of our children and develop our economy in the long term.
Using the latest technologies and following scientific and applied methods within the UX/UI lab.
Designing and testing the efficiency of our educational solutions using evidence-based practices.
To adopt the best decisions in various fields that will develop society.
In addition to the best practices at a global and local level to reach a high-reliability research base.
Through children's participation and feedback to reach an attractive and interactive solution.
With the efforts and expertise of a multi-specialty team to reach the best modern technologies in the field of gamification.
